I was last week in SF for the first conference dedicated to video Search (congrats to Joshua Bull who really did an awaesome job). Now I have to sum up a really rich week of brainstorming in San Francisco and many meetings with smart people thinking about the future of online video.

So here are the bullet points about my thoughts from this week:

• There is a downturn at global scale and it’s strongly impacting startups financing (check the NY Times article about and the last post from Techcrunch confirming this):
• Many start-ups need to close a series B and won’t succeed so many of them will die (two words: good luck for those who are in their roadshow!)
• Online video is in itsvery early days
• Everyone wants live from ads but the big guys who spend dollars for brands are not used to shift from Tv to Internet as everyone is expecting in video internet market
• The value chain between producers, Syndication platforms, Ad networks, hosting platforms is not yet well defined
• Content producers for Internet like Trivop did is not yet a valuable business model!
• Search is a real problem with many big opportunities: Search the video into search engines but also find a subject inside the video. Two companies in this field impressed me : Pluggd and Everyzing
• The market is huge because video is a wonderful mix between : Engagement, Branding, long tail and measurability
• There are wonderful start-ups to watch for
• Mark Robertson from Reelseo is awesome and is really The expert (Dude you’re really doing a wonderful job. Keep posting)

To conclude Video on Internet is definitely a wonderful place to be because it’s just new and it’s going to be huge part of ads dollars spent on Internet in coming years. So my advice should be to take time and stay lean for any start-up involved in this field. Do not invest in content it’s not yet the right time to market and I know what I am talking (I’ll talk about our experience in a next post).

Like in 2000, many ideas are excellent and will fail for tow main reasons:

• Financial crisis
• Time-to-market

Coming soon: All the videos from Video searh and many interviews I did when I was in SF.