Facts

1. Diffusing videos on the web has become a commodity through platforms like Youtube, Dailymotion, Seesmic, Mogulus (live)…
2. Demand for Professional videos/content is booming : corporate videos, informative videos, educational videos, PR videos, Marketing videos, Buzz videos… Every single company will need to produce at least one video for their own website.
3. Producing videos has clearly not yet become a commodity. THAT IS THE MISSING POINT IN THE ONLINE VIDEO BOOM

So here’s the customer pain we’re trying to figure out even if it’s not express because not already offered on the market.

Why are Videos still complicated and expensive to produce?

The video production market is over crowded, there’s no transparency about pricing/quality and, at the end, the costs are really high (Traditional production companies charge you for their inefficiency + margin on a freelance / Agencies charge you for their creativity on top of production companies…).

Those who need to produce videos need fast and reliable information about hiring the best profiles to produce their content at best cost.

On Youtube, Veoh and all these platforms, how do you find the good ones?

Imagine how great it would be to find a reliable filmmaker to get footage abroad without spending tons of money sending someone over. Imagine how amazing it would be to find the perfect creative guys to produce a viral video ad from their past experience. Imagine you’re a baker and want to find all the videographers in your area and, more specifically, the ones who create videos for bakeries…

At Videoagency we are clearly convinced that the video product market needs more transparency to help the online video production market explode in the coming years.

Commoditizing the video production market by creating transparency is our Vision. So that’s why we’re creating the biggest filmmaker network in the World with currently 4000+ filmmakers in 80 countries and more than 2000 cities and counting.

We want to become a central point between the ones who need to produce videos and the ones who produce videos.

I would love to get feedback from you about this?

Do not hesitate to post a comment or email thomas@videoagency.tv

Hi it’s been a while I didn’t post. But we had good reasons…We focus on clients and might have good news to announce soon

In meantime we pursue our goal : Make video production a commodity. I really trust that diffuse is already a commodity but produce is still hard (who ? background ? pricing?)… So Videoagency will achieve his goal : Make video production a commodity.
Jimmy is now our unique developer but this guy really rocks and he is impressive about maturity and volunteer. Only 22 years old but so determined. Obviously we also rely on free lance we love to work with to boost development.

Flavio is always on top, efficient, productive and positive.

It’s so powerful to be a small and strong team.

We’ll soon have 4 000 filmmakers in our filmmaker network in over 1 800 cities worldwide. Impressive ? No, it’s just a beginning. We are really looking for people with talent and passion everywhere. The ones who show you the world with fresh and creative eyes.

In my next posts I will talk more and more about and to filmmakers.

At Videoagency the real stars at the end are the ones who produce, the ones with a camera…

Introducing the first local video player solution featuring Call Tracking, Click-to-Call, Save and Share features with local mapping and subtitling.

Barcelona, Spain—May 8, 2008—Today at the EADP Conference on Managing Directories in Barcelona, Spain, AgendiZe, the premier provider of call-to-action services, and Videoagency, the next generation video production company, announce their partnership to introduce the first local video player solution (LVPS) for small businesses. Now SMBs can present targeted, local video advertisements to their customers with convenient, built-in Call Tracking, Click-to-Call, Save and Share, and local mapping features.

“We decided to partner with AgendiZe because their Call-to-Action suite connects users with the widest array of social services, click-to-call, and local mapping features, and they offer deep experience working with the IYP industry,” said Thomas Owadenko, CEO Videoagency.tv. “By combining our next-generation video production network with their Call-to-Action services, we can present SMBs with a powerful local video player solution where consumers can not only watch local ads, but take immediate action when they see them.”

Videoagency’s local video player solution (LVPS) is powered by Videoagency’s next generation video network. Video content can be created by tapping into Videoagency’s global network of more than 4,000 filmmakers and can then be optimized and distributed across the web, utilizing Videoagency’s video search engine optimization (VSEO) tool to maximize the visibility of video content to search engines. Subtitles are also provided in partnership with Ply Media, and allow SMBs to target a much larger audience affordably.

Videoagency’s LVPS incorporates AgendiZe’s comprehensive Call-to-Action suite, making local video ads actionable for any SMB. Users that view local video ads can click-to-call the business or click-to-save and share business information or maps on Facebook, AIM, SMS, MySpace, del.icio.us, blogs, email and more than 100 services and devices. AgendiZe’s Call-to-Action capabilities make it easy for users to visit or contact local businesses, or spread the word virally to their friends—all while they are watching local ads powered by Videoagency’s LVPS. AgendiZe also provides unified reporting and tracking across all services, so SMBs can easily analyze their customer interaction and calls received.

“The challenge that most SMBs face with online video advertising is getting the customer to physically complete the last mile to visit their location in person or to pick up the phone and call them,” said Alexandre Rambaud, founder and CEO of AgendiZe. “Videoagency’s LVPS is the only local video solution that’s powered by AgendiZe’s Call-to-Action suite, which makes it easy and intuitive for a user to simply click-to-call, send a map to themselves or share the business’s info with their friends.”

The AgendiZe Call-to-Action Platform currently powers over 20 of the world’s leading online classifieds and directories, including Yellow Book USA, Yellow Pages Canada, QDQ Media and Editus, extending the reach and duration of any advertisers’ online content by making it possible for users to extract information from the Web and save it to different devices or share it with friends and colleagues. More than one million local advertisers use AgendiZe call-to-action services worldwide.

About AgendiZe (http://www.agendize.com)
The AgendiZe Call-to-Action Platform enhances any online marketing, advertising and e-commerce effort by engaging the social consumer. AgendiZe offers a complete suite of Call Tracking, Click-to-Call, Click to Chat, Click-to-Save and Click-to-Share solutions that integrates with more than 100 popular chat, mobile messaging, calendar, social bookmarking, email and enterprise communications services on a wide variety of personal communications devices. Founded in 2003 and privately held, AgendiZe has offices in Troyes, France and San Francisco, CA. For more information visit: http://www.agendize.com

About Videoagency (http://www.videoagency.tv)
Videoagency produces quality internet videos in high volumes and at low cost. With the largest filmmaker network in Europe, Videoagency can send a professional to any business easily, and their powerful production workflow tool allows them to manage hundreds of video shoots simultaneously. In 2007, Videoagency produced over 600 hotel videos in ten European cities in under two months, demonstrating the efficiency of their process and network. Videoagency’s production service is now available as a white label product to companies who need to offer video solutions directly to their clients. For more information, please visit http://www.videoagency.tv

For additional information, please contact: press@agendize.com and/or info@videoagency.tv

An article published by EADP outlines the 2008 outlook for local online advertising in the USA, based on a study conducted by Borrell Associates.
The outcome of this study predicts that local online advertising will continue to grow in 2008 but will require a dedicated sales organization to do so. These predictions can be attributed to the rising popularity of local search and the use of online video advertisements.
Most interesting for us, and of course our filmmakers, is the fact that locally placed online videos are set to triple, reaching $1.3 billion!
Here are some of the other key figures presented in the study:

• Local online ad spend is set to increase by 48% in the USA in 2008 (this would bring it to $12.6 billion)
• Local search marketing will reach $5 billion (more than double the previous year)

One of the interesting points made in the study is that local media companies, such as Yellow Pages publishers, will need to invest to create a dedicated online sales force to be able to satisfy the strong growth predictions outlined above. Their traditional sales structures and strategies, according to Borrell Associates, will simply not be able to cope in 2008. This is underlined by the fact that most of these large media companies are beginning to lose market share to newer players who focus just on the internet for their business.

Ever wondered how to host your video files online? Well here is an article that will provide the answers to your questions: Lorelle on wordpress.

As Lorelle confirms “The visual and audible web is here today, and videos, podcasts, music, and all types of multimedia are flooding the Internet bands.” The aim of her blog is to inform bloggers worldwide about up and coming technologies as well as helping them understand how best to optimise their site…

Perhaps you could learn a trick or two about how to optimise your blog for video?! The article includes some great tools for filmmakers who might want to publish their show reel on their blog.

Lorette offers an extensive list of video WordPress Plugins for do-it-all video sources, self-hosted videos, off-site hosted videos, video galleries, and Flash video players.
For example:

- EmbedTheVideo Wordpress Plugin (This feature allows you to embed a variety of video formats including on-site and off-site hosted video files, and also provides you with a number of customisation options.)

- vPIP Wordpress Plugin (This feature enables pages to be loaded quickly as the embedded video loads after the link is clicked. If you host large video files, this might be an alternative to waiting for long page loads.)

She also highlights other interesting features such as how you can enable viewers to respond back to your videos with audio and video comments…

Check it out here!