PARIS, France: ELIZABETH JAGGER (daughter of rock legend Mick Jagger) & ASH STYMEST (world renouned model) pose for photographs at the ELEVEN PARIS photoshoot.
VIDEOAGENCY were invited to catch the event on film for an exclusive “making of” video. Check out our video here.
For those of you who have never heard of TED yet…well you have been missing out.
TED is a nonprofit devoted to “Ideas Worth Spreading”. They started out in 1984 as a conference bringing together people from three worlds: Technology, Entertainment, Design. Since then they have broadened the scope even further.
Now TED regularly publish video posts on their site and blog showing “riveting talks by remarkable people” and all this entirely for free!
Here below is an example of a video we have recently watched. It is a talk given by Simon Sinek about his model for inspirational leadership.
For more videos check out their website: www.ted.com
Eleven Paris, the dynamic Parisian rock clothing brand, recently opened a great new store on Rue Etienne Marcel and Videoagency were there to catch it on camera! Catch a glimpse of the video here…and if you are hungry for more information take a peak at there website: www.elevenshop.fr
We are proud to announce the launch of your new corporate website at www.videoagency.tv
Videoagency now offers three important services to its clients all over the world:
Video production: Videoagency produces high quality internet videos at low cost, allowing business of any size to create videos that meet their budget and requirements. We have one of the largest filmmaker networks in the world and can dispatch a professional to you locally. Our video production is also available as a white label product to companies who which to offer video production services directly to their clients directly.
VSEO: Video Search Engine Optimization is a development in classic SEO that enables you to leverage on video as a ranking tool. With all the major search engines integrating videos directly in the search results, it is now more important than ever to optimize your videos for visibility to the search engines. Videoagency is pioneering a VSEO strategy which is now available to our clients to help them get the most out of their internet videos.
Digital Asset Management: Taking into account the importance of videos on the internet, Videoagency has developed a tool for companies (such as advertising agencies, media companies and SEO agencies) who need to manage a large number of videos from different sources and clients. The tool will let you upload videos on any video platform, manage the metadata around them. Furthermore, the advanced reporting tools will allow you to track the success of your video campaigns and calculate their ROI more accurately.
I was last week in SF for the first conference dedicated to video Search (congrats to Joshua Bull who really did an awaesome job). Now I have to sum up a really rich week of brainstorming in San Francisco and many meetings with smart people thinking about the future of online video.
So here are the bullet points about my thoughts from this week:
There is a downturn at global scale and it’s strongly impacting startups financing (check the NY Times article about and the last post from Techcrunch confirming this):
Many start-ups need to close a series B and won’t succeed so many of them will die (two words: good luck for those who are in their roadshow!)
Online video is in itsvery early days
Everyone wants live from ads but the big guys who spend dollars for brands are not used to shift from Tv to Internet as everyone is expecting in video internet market
The value chain between producers, Syndication platforms, Ad networks, hosting platforms is not yet well defined
Content producers for Internet like Trivop did is not yet a valuable business model!
Search is a real problem with many big opportunities: Search the video into search engines but also find a subject inside the video. Two companies in this field impressed me : Pluggd and Everyzing
The market is huge because video is a wonderful mix between : Engagement, Branding, long tail and measurability
There are wonderful start-ups to watch for
Mark Robertson from Reelseo is awesome and is really The expert (Dude you’re really doing a wonderful job. Keep posting)
To conclude Video on Internet is definitely a wonderful place to be because it’s just new and it’s going to be huge part of ads dollars spent on Internet in coming years. So my advice should be to take time and stay lean for any start-up involved in this field. Do not invest in content it’s not yet the right time to market and I know what I am talking (I’ll talk about our experience in a next post).
Like in 2000, many ideas are excellent and will fail for tow main reasons:
Financial crisis
Time-to-market
Coming soon: All the videos from Video searh and many interviews I did when I was in SF.